A newsletter reader asked, “How can I encourage people to sign up for electronic delivery of our quarterly newsletter? I am sending out 15 by email and 405 by US Postal Service. Any savings we can spend on other worthwhile activities.” My suggestion is simple and I know it has been effective for others. First, …
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Converting a Society Newsletter from Print to Digital
A newsletter reader asked, “How can I encourage people to sign up for electronic delivery of our quarterly newsletter? I am sending out 15 by email and 405 by US Postal Service. Any savings we can spend on other worthwhile activities.” My suggestion is simple and I know it has been effective for others. First, …
Converting a Society Newsletter from Print to Digital
A newsletter reader asked, “How can I encourage people to sign up for electronic delivery of our quarterly newsletter? I am sending out 15 by email and 405 by US Postal Service. Any savings we can spend on other worthwhile activities.” My suggestion is simple and I know it has been effective for others. First, …